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Our Story

Decades of living, exploring, evolving, and growing have led Founder Keith Hanenian to this platform.

“Sometimes we need to step off the gas a little bit and take a look at everything to help us move forward.”

KEITH HANENIAN, FOUNDER

OUR MISSION

Empowering Visionaries through Community

We are dedicated to redefining the way leaders collaborate, learn, and grow. ​Founded by Keith Hanenian, seasoned attorney, author, entrepreneur, fitness advocate, and holistic success architect, we believe true success comes from integrating physical well-being, mindset, and business growth, all fueled by discipline.

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THE PRO2PRO STORY

Meet our Founder,
Keith Hanenian, ESQ

The Pro2Pro Collective was built out of transformation first mine, then others’. After more than three decades as a trial lawyer and entrepreneur, I realized outward success meant little while my health, clarity, and relationships were collapsing.

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That realization led me to write The Elite Entrepreneur and launch the Pro2Pro Podcast, where I’ve interviewed NFL coaches, multimillion-dollar founders, and medical leaders. Many of those same voices are now mentors inside The Collective, guiding members through the exact systems that rebuilt my life.

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But this isn’t just about me.


We’ve already seen high-level professionals, entrepreneurs, and leaders transform their health, sharpen their focus, strengthen their relationships, and rebuild their lives through the pillars we teach inside The Collective and through Kristen’s work at Elite Medical Tampa.

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This is a movement. And the results speak for themselves.

The Pro2Pro Collective

Health. Mindset. Relationships. Business. Fueled by Discipline.

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Disclaimer: Membership includes a 30-Day Engagement Guarantee. Mentorship and Bundle enrollments are by assessment only and are non-refundable once accepted.

Payment plans and financing may be available, subject to approval.

© Site Designed by Stephanie Strasnick Digital 2025

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